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It’s the name on everyone’s lips!

  • Instagram:
  • Over 876,000 followers
  • Facebook:
  • Over 183,000 followers
  • Twitter:
  • Over 57,400 followers
  • App:
  • Over 180,000 downloads, and more than 85,000 active monthly users

TrendMooD is the ultimate source for all beauty’s freshest sneak peeks, launches, breaking news, swatches, discussions and more.


Created in 2012 by mother and beauty enthusiast, Sophie Shab, TrendMooD was built on the hybrid of combining trends with the current mood of the beauty industry. Taking it a step further, all content is aggregated into TrendMooD’s namesake app where it is archived, searchable and will notify you to shop the hottest releases by direct push notification.


The TrendMooD community is the first of its kind and is followed by some of the biggest global brands, makeup artists, influencers, celebrities, and of course hundreds of thousands of makeup lovers to unite them over a shared passion for beauty.


Click here to download the TrendMood app.




Kimberly Perplies

Senior Director, US Digital Talent

001 310 207 1037