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Company
12 Sept, 2024

YMU Group hires former KBJ / PBJ head Georgia Milligan

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YMU
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Leading talent agency, YMU has hired former KBJ & PBJ Management executive Georgia Milligan to lead its corporate speaking & event appearances division globally, across its roster of premier entertainment talent, artists, sports personalities, and creators. 

Milligan was formerly European Manager at Gartner where she worked internationally to source, and book, leading names & keynote speakers for Gartner’s conferences across Europe, the US, Middle East & Australia. 

Prior to this, she built the corporate division for talent agency group KBJ / PBJ, sourcing speaking engagements & event appearances for Louis Theroux, Richard Ayoade, Claudia Winkleman, and many others. She was credited with growing the division's revenue significantly, securing hundreds of event bookings a year.

Milligan will lead YMU’s event appearances team, to develop and grow event bookings in line with client goals & objectives. Her remit will encompass keynote speaking, hosting of conferences and internal events, brand launch events, red carpet appearances, premieres, private functions, performances, as well as hospitality packages. 

Throughout her career, Milligan has mentored talent and keynote speakers, thereby growing their event bookings revenue, and has fostered close relationships with many of the major bureaus internationally, as well as leading brands, corporate buyers, and event organisers. 

Together with the event appearances team, Milligan will work closely with YMU’s partnerships teams across LA, New York and London, to upsell and develop events into wider partnerships for its clients & partners. 

“We are delighted to attract someone of Georgia’s experience, network and reputation to lead our event appearances division. Her successful building of similar divisions within talent agencies, as well as working directly for global corporate clients is a compelling blend - I am excited to evolve and grow our event appearances division globally, with Georgia at the helm.”
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Mary Bekhait
YMU CEO

Georgia Milligan said: “I’m delighted to join YMU. They have an incredibly impressive and diverse roster of leading talent and influential voices, that offer so much to audiences in the events space. I’m looking forward to bringing my experience and global network of contacts to YMU, to help them continue to offer their clients and partners a truly world class service.” 

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YMU
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