Known as the internet’s favourite best friends, the duo built a cultural phenomenon with their chart-topping podcast The Girls Bathroom, transforming candid conversations into a global community for young women navigating modern life.
What began as a passion project straight out of secondary school has evolved into a category-leading media brand. The Girls Bathroom now reaches an average of 800,000 listeners every month and has expanded far beyond audio. Their live tours have become major events, spanning Australia and three nationwide UK runs, with sell-out shows at iconic venues including the London Palladium and Royal Albert Hall and over 40,000 tickets sold across the UK.
Sophia and Cinzia have successfully translated audience loyalty into a multi-platform business across product, licensing, publishing, and live entertainment, positioning The Girls Bathroom as a go-to lifestyle brand for Gen-Z's and late millennials (or Zillennials).
Building on years of first-hand experience in brand and community building, they launched their second venture, rooms, a standalone home and lifestyle brand. Rooted in the idea of the “dream house,” rooms reflects their signature aesthetic of quiet luxury, comfort, and intentional living. Debuting in late 2025, the brand’s launch collection including The Soft Step Slippers, The Lazy Moments Robe, and The Space Sweetener Candle, sold out within 24 hours, demonstrating immediate consumer demand and brand strength.
With a combined social following of over 3 million, Sophia and Cinzia represent a new model of entrepreneurship: creator-led and, most importantly, community-driven.
